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Did you know that of Instagram users shop online at least once every months? Imagine how your business would benefit from this statistic if when scrolling through their feeds, customers found products from your catalog tagged in photographs, reels, carousels or Instagram stories. And, this scenario can now be real with Instagram Shopping ! Since , the feature has been a gem for selling on the Meta network: it also allows you to know the price of products and buy them directly on the corresponding website or payment gateway. While your human team takes care of your store on Instagram, this function generates conversions on its own.
Let's learn then how to activate it and how to upload a catalog to Instagram . What can I do on Instagram Shopping and how to activate it? Instagram shopping is a function for that allows the tagging of products in photos, reels, carousels or stories, so that the customer can close the purchase or continue viewing the rest of the stock available in CU Leads your virtual store . Instagram Shopping Tags On these labels you can place the price of your product and its name. By clicking on them, links will be generated to your catalog within Instagram showing the exact product that has been clicked.
Have physical products: The feature is not intended for services. Have a company profile. Link your IG account with your Facebook. Have a virtual store created and approved. How is Instagram Shopping different from an Instagram Store? While Instagram Shopping has the function of tagging products within posts and making followers become buyers, the Instagram Store works only as a showcase for your business, in which you can show your collections and new launches . At the same time, through the store and its catalogue, you can always place the direct link so that your customers can see the product on your website and purchase it without further complications.
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