However, in most cases, you should be able to cover the

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Following three areas. Product: Any part of your site that needs modification or additional pages. You may need a detailed technical audit, or you may need to build an entirely new site or change your URL structure. In order to achieve complete success, cooperation from developers will be essential. Content and promotion: You will need content, data, etc. to explain your business and products. Sometimes third-party data (such as marketplaces or e-commerce) is required, and sometimes publisher-specific content created by editors is required. The important thing is that after you create them, you should promote them. I have seen many cases where the initial campaign was successful, but the campaign never spread. If it doesn't spread and there are no follow-up promotional measures, the campaign will likely end there. Analytics and reporting: You know that the traffic from the searches you create adds value to your business. In the case of an SEO project for a large company, the impact and value to the business will be obvious. Therefore, it is important to use the right metrics and analyze data from the right tools.

It will also be possible to investigate what kind of value can be added to the business in the future and where there are opportunities. What other resources will be needed? Tools: It's impossible to do everything yourself. Tools that support technical website audits (ScreamingFrog, Botify, Deepcrawl, SEORadar are my favorites), keyword India Phone Number research (SERPmetrics, AuthorityLabs, Google Adwords Keyword Tool, etc.), and measure link data. You may also need tools to do so. Don't forget about Google Search Console and Bing Webmaster Tools. We will discuss the details later, but we must not forget the analysis work.





You may also seek the support of analysts to provide deep insights and analyze data in detail. Budget: Budgets include tool usage fees, labor costs for content creation, and other outsourcing costs that cannot be covered by the company itself. In many cases, the budget will be used for content creation. The idea is to create unique content with the help of copywriters, designers, and video creators. cooperation: Engineers: Especially in large companies, the cooperation of engineers will be needed not only for SEO measures but also as a member of the growth team. Team: Members of other teams can also be of great help.