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Expansion of the website to increase the number of categories Preparing the field to write articles for the blog Analyzing Mr. Zenek's sample website, it is clear that its structure is flat, like the Earth before Copernicus. We visit the "Rings" category and check whether we have dedicated LPs (landing pages) or whether these are filters that will need to be recommended for reconstruction in the SEO audit. Figure 1: filter rings Thus, for good morning, we have several dozen categories to create. Of course, you can argue whether they are necessary, but if you look at the category, you will conclude that it will be extremely difficult to position such a subpage for a number of different keywords.
Therefore, in the audit, you should prepare a table in which you will include information on suggested keywords, creating additional subpages and placing keywords in them. Figure 2: rings – analysis Some clarification is necessary here: there are subpages in the store that have Phone Number List been indexed by Google. However, the URL is not friendly (contains parameters). In this case, it is also recommended to create friendly URLs. Leaving it like this may at some point have a negative effect and subpages will be indexed from the search engine, and additionally, you should control the parameters in Google Search Console - Indexing tab -> Parameters in URLs and set there so that they are indexed all the time.
Additionally, you should check whether the parameters are indexed in other search engines (the store does not live on Google alone). Analyzing the keywords selected for positioning using Google Planner, Senuto, Semstorm, we can see the following queries: rings {metal} to {amount} This means that you can create blog entries (articles) or categories themselves, for potential customers looking for rings made of a specific metal with a price cut-offup to PLN 300. The number of monthly searches for words entered in this way ranges from zero to 20-50 per month.
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